Chelsea property profile – a guide to one of London’s most exclusive areas

Guide to Chelsea property London SW3

Chelsea’s status as one of the most most desirable of London addresses has barely waned in the last 50 years. The achievements of its football team in recent years has certainly boosted its brand value around the world.
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In short, property buyers can’t get enough of Chelsea property, always assuming they can meet the serious asking prices.

King’s Road, the iconic epicentre of the ‘Swinging 60s’ runs like a spine through a 500-year-old district that continues to define the cultural mix of the young, the hip and the rich.

The north east corner of Chelsea is right by the West End and is home to the Sloane Rangers.

Once the bohemian quarter of London, the area has retained some of that character. Also it has become the playground of investment bankers and film stars alike.

Chelsea Harbour

Chelsea’s roots as a fashion hub date to the 16th century. By the start of the 18th century Chelsea with its population of 1500 it was flourishing.  The private road running to the royal palace at Hampton Court acquired its name then as well.

Previously known as the Metropolitan Borough of Chelsea in the County of London, the Royal Borough of Kensington & Chelsea was formed at the time of the creation of Greater London in 1965.

Property Types in Chelsea

Architecturally Chelsea property escaped some of the worst excesses of late 20th century city planning. The mix of 18th and 19th century dwellings maintain the character as a good-looking district for good-looking people eager to be looked at.

Chelsea offers a wide choice of beautiful townhouses and mansion flats at its heart, leading to riverside flats and houses along the Thames.

Inevitably, Sloane Square, the beating heart of the area, attracts the best prices, not least for the heightened demand for retail and other commercial property in the vicinity.

Overseas investors find this part of town particularly attractive but purchasers will often have to consider relatively short leaseholds. The area’s main freeholder, Earl Cadogan, owns 90 acres of property in various areas of West London. These include Sloane Square, Knightsbridge and Chelsea.

The Earl traditionally only issues short leaseholds, though they are often extended for a fee under the terms of the Leasehold Reform, Housing & Urban Development Act.

Community, Society and Entertainment

Sloane Square has Peter Jones department store as its fulcrum. Traffic from Knightsbridge, the King’s Road and Pimlico pours in round this. Named after Sir Hans Sloane, the 18th Century Chelsea Lord Mayor, the square is a mecca for shoppers.

Chelsea residents can draw on the energy of a steady tourist flow into the area’s excellent events and museums. including, the Duke of York pedestrian precinct and the Saatchi art gallery, Chelsea Harbour and the National Army Museum while the annual Chelsea Flower Show, the horticultural event of the year, dominates the summer season at the Royal Hospital, home of the Chelsea Pensioners.

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The Saatchi Gallery

Chelsea’s uber trendy cafes, bars and restaurants are also popular attractions for all ages. The region’s stylish image and excellent geographical location makes it one of the most expensive places in London.

Situated close to Belgravia, Chelsea is home to an abundance of high-end fashion stores, smaller independent clothes and shoe shops, with a wide selection of contemporary furnishing stores and antique shops.


Chelsea is served by Sloane Square Tube station which provides Zone One access to Central London via the Circle and District Lines, while nearby South Kensington Station offers options on the Circle, District and Piccadilly lines.

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The London Underground – Map

Additionally, Earls Court and Fulham Broadway stations border the area and are within walking distance for residents of Chelsea.

There is also a range of complementary bus services


Families are often attracted to Chelsea property thanks to the list of excellent schools under the auspices of Kensington and Chelsea Local Authority including six very popular state schools and with an even greater number of private establishments.

Queens Gate School

Kensington & Chelsea College offers over 900 full and part-time and evening courses in nine centres throughout the local area.


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